For our next discussion, the book selected is “Building Digital Culture: A Practical Guide to Successful Digital Transformation”, by Daniel Rowles and Thomas Brown. Daniel will be joining us to discuss his book.
Daniel Rowles is CEO of Target Internet Ltd, and has worked on both the client and agency sides of digital marketing for over 20 years. Organisations operate in an environment that is changing quickly, and with it the technology; the question is, how can they succeed? This book aims to answer how, or how not to deliver this change through digital transformation. Daniel’s book won the CMI Management Book of the Year Award 2018, as well as Category Winner; Management Futures. It will be a challenging read and would encourage lots of questions for discussion with Daniel.
To find out more, come along to our next discussion, Tuesday 22 January 2019, at 6.00 pm. The book: ‘Building Digital Culture: a practical guide to successful digital transformation’, is necessary for the discussion. To purchase see details below: